We welcomed our first guests to Karün's Swedish lodge!
During the first weekend of March, a group of ten women from different parts of Sweden came for a weekend to stay with our Europe Community Manager Lucia, who showed them around, took them ski touring, held a Karün storyline workshop and many other things.
The idea of bringing together this amazing group of people was so we could all connect with each other and together create a special weekend in nature. We are all very different people, with different jobs, ambitions and passions in life, but at the same time very similar. We share the same thoughts about what is to be nature and we are all aware of the fact that we only have one planet and that we need to protect it every single day.
On Saturday morning we went ski touring with a local guide, who brought us hiking to 2 different peaks close to the lodge, showed us snow safety techniques and then, after a picnic at the very top, we skied all the way down through untouched powdery slopes. Here are some photos of the adventure!
On Saturday night, we gathered together in our brand new Karün exposition room - where we have all of our sunglass models, the raw materials they are made from, some cozy sofas and a TV to watch videos / documentaries by the fire. There, the group was able to gain a deeper insight into Karün’s story, our value chain and about the different communities we work with all the way down in Patagonia.
As a South American brand starting to grow in the Northern countries of Europe, we want to make sure that the distance between our origins and our customers is not a problem. We want to make sure that everyone who owns a pair of Karün sunglasses wears them because they share our values and that by wearing them, they are inspiring other people to look at the world from a different point of view.
Let us introduce you these 10 amazing women:
The girls left the lodge feeling grateful, inspired and full of positive energy, and that is what matters to us. Here are some quotes they wrote in their social media:
“10 pictures are not enough to justify this weekend in Fjällnäs with some new some old friends and @karunworld hosted by @nebredalucia and @ebbaforsgren 💚 So much fun, inspiration and love for our planet and people”
“Sunglasses from @karunworld ! What a amazing inspiring company! With my whole heart, check out their vision and longing, they have a big heart for nature. WE ARE ALL NATURE! @karunworld @karunchile”
"A weekend on steroids!!!! MUCHAS GRACIAS @karunworld for the invite to the Lodge as well as for all the goodness you provide the world with. I’m in awe of your work and your values. AND of these power ladies who made the trip so special! Let’s look at the world from a different point of view.”
We will be having many more weekends like this one, so stay tuned and read more about the upcoming weekends on our various channels.
We are making the highest quality eyewear, in an entirely different way; instead of a linear and extractive production process - which is used by most companies in the world - we are working hard to build our entire value chain under a circular, restorative and eventually regenerative model. Read more here...
In 2015, the UN created the 2030 Agenda for Sustainable Development, a plan of action to shift the world onto a sustainable and resilient path, thanks to this the sustainable development goals were born. Want to know how are we contributing to the SDGs more specifically? Check out this on our new blog...